From Idea to Profitable Sales Offer—Helping You Make Real Money in Your Business

It All Started When...

Leaving behind a 15-year corporate marketing career was a leap of faith, but I knew it was time to build something that aligned with my values and lifestyle. With over 15 years of digital marketing experience, I found myself unfulfilled, burned out, and stuck in the hustle culture. I knew I wanted more freedom and to help others achieve the same.

But like many entrepreneurs, I got caught in the endless cycle of content creation, admin tasks, and trying to do it all. I realized the real key to success wasn’t about working harder—it was about focusing on what truly moves the needle: having a clear, profitable sales offer.

Why I’m Here:

I shifted my approach, focusing on building offers that make money, and my business transformed. Now, I’m on a mission to help online business owners, just like you, create and launch sales offers that actually convert—without the overwhelm.

Together, we’ll cut through the noise, build your offer, and create a clear path to income and growth. It’s time to stop spinning your wheels and start making real progress in your business.

I firmly believe that having a clear, profitable sales offer is the key to freedom.

 

Not just freedom from the hustle, but the freedom to grow your business with confidence and ease.

Coleen Merk

Home Remodeling Coach


"When I met Shannon, I knew right away she could help me. The technology part of my business was overwhelming, but Shannon guided me through each tool, showing me how to use them. Trello became a game-changer for organizing everything in one place. The confidence I gained, combined with the new systems she set up for me, expanded my reach and streamlined my processes. I'll definitely be back for more coaching!"

My passion is helping business owners like you turn their ideas into profitable sales offers.

There’s nothing more rewarding than seeing entrepreneurs build thriving businesses and hit their income goals while staying aligned with their values.

I’m committed to helping you cut through the overwhelm, ditch the hustle mentality, and create a clear, results-driven path for your business. Together, we’ll build a profitable offer that fuels both your dreams and your bank account.

I can’t wait to get to know you and help you create a business that gives you both freedom and financial success.

Azhelle Wade

The Toy Coach®


"WOW! I have never been so clear on my values, and key areas of growth and focus for my business. Honestly, I'd heard a lot of gurus talking about defining your values, but I had no clue where to start. Shannon took me through the process with such ease, that even the difficult "WHY" questions felt easy. Shannon's 1:1 Strategy Session is perfect for the time-pressed entrepreneur who needs to start making more informed decisions about their business ASAP."

Jamie Ritchie

Home Organizer


"When I started Shannon's course, Systems For Success, I was feeling burned out and exhausted. She helped me see what was sucking up my time and not generating revenue. Now, I feel like it's Jamie Ritchie, Home Organization. 2.0. Shannon played a huge role in that happening."

SOME THINGS I LOVE...

TRAVEL


I love exploring new places and cultures, finding inspiration, and recharging my energy while traveling with my family.

CAMPING & HIKING


I’m happiest when I’m outdoors, whether it’s camping with my family, hiking, or teaching my twins how to explore and be resourceful in nature.

GARDENING


Every spring, you’ll find me with my hands in the dirt, prepping the garden and getting lost in my love for growing things.

MEDITATION


Meditation helps me stay grounded, aligned, and energized, giving me the clarity and calm to take on whatever comes my way.

Want to Join The Scoop?

Each week, you’ll get expert tips to help you build and launch profitable sales offers, along with productivity hacks, inspiring quotes, and a little SHANanigans to keep things fun. Delivered straight to your inbox every Friday morning.